Increasing Conversion Upfunnel

I increased sign-up conversion rates by introducing a payment method perceived by users as reducing fraud risk.

UX

UI

Web Design

Responsive design

Building the Catch Mobile App

I developed the first Catch mobile app, focusing on user accessibility, convenience, and trust, while also designing the local design system.

UX

UI

Design Systems

Comparative research

I enhanced the discoverability of new brands and products, positioning Catch as a shopping destination.

UX

UI

User Testing

Product Strategy

I empowered users to share credits, preventing expiration, and increasing credit conversion rates and purchase frequency.

UX

UI

Mobile Design

Prototyping